Here are some interesting facts about YouTube in Malaysia:
- Malaysia is the second largest YouTube market in Southeast Asia, after Indonesia.
- The most subscribed YouTube channel in Malaysia is KRU Studios, with over 3.7 million subscribers. They create music videos and films, and also manage the careers of several popular Malaysian singers.
- Another popular Malaysian YouTube channel is JinnyboyTV, which has over 1.7 million subscribers. They create comedic skits, short films, and vlogs.
- The most viewed YouTube video in Malaysia is “Despacito” by Luis Fonsi ft. Daddy Yankee, which has over 7.2 billion views as of September 2021.
- Malaysians spend an average of 20 minutes per day on YouTube, according to a study by Google and Temasek Holdings.
- Popular YouTube categories in Malaysia include entertainment, music, and food.
- Malaysian businesses are increasingly using YouTube as a marketing tool. According to a survey by Google and IPSOS, 73% of Malaysian marketers plan to increase their YouTube advertising budget in the next year.
- YouTube has helped to launch the careers of several Malaysian celebrities, including singer Yuna, who gained international fame after her music videos went viral on the platform.
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